Reviews & Features

10 Great Cars That Almost Nobody Buys

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7. BMW 2 Series

You probably assume that all BMW models sell well. After all, BMW is a marquee brand in the luxury car space. Yet the German automaker’s 2 Series of cars continues to undersell around the world. In 2015, only 13,000 models of the 2 Series, a sporty two door coupe, sold globally. The larger 4 Series BMW sold more than five times as many units last year. What gives? Executives at BMW claim that people opt for the larger 4 Series as it is more of a family vehicle and can comfortably accommodate more passengers.

This is a shame as the 2 Series is a great car, particularly the super sporty M-235i model, which Car and Driver named one of its “10 Best Cars of 2016.” They heaped love on the car’s steering, handling, braking and overall performance, saying the M-235i performs as one would expect a BMW to perform. Weirdly though, BMW sold 100,000 trucks in the U.S. alone last year but fewer than 2,000 of the BMW 2 Series cars.

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Via themotorreport.com.au

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